{"id":1068,"date":"2020-04-21T09:37:38","date_gmt":"2020-04-21T09:37:38","guid":{"rendered":"http:\/\/stoelzle.com\/becherovka-agency-silver-award\/"},"modified":"2021-03-09T11:08:09","modified_gmt":"2021-03-09T11:08:09","slug":"premium-spirits-flasche-becherovka-unfiltered-gewinnt-internationalen-designpreis","status":"publish","type":"post","link":"https:\/\/www.stoelzle.com\/de\/premium-spirits-flasche-becherovka-unfiltered-gewinnt-internationalen-designpreis\/","title":{"rendered":"Silbermedaille: Becherovka"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]<\/p>\n

Premium-Spirituosen-Flasche \u201eBecherovka unfiltered\u201c gewinnt internationalen Designpreis.<\/h4>\n

\u201eBecherovka Unfiltered\u201d wurde k\u00fcrzlich von der World Brand Design Society f\u00fcr das Flaschendesign mit einer Silbermedaille in der Kategorie \u201eAgentur\u201c ausgezeichnet.<\/p>\n

Becherovka Unfiltered ist eine neue Geschmacksrichtung der traditionellen Spirituose Becherovka. F\u00fcr den neuen Geschmack behielt man die Form der ikonischen flachen Becherovka-Flasche bei, und setzte auf weitere Designmerkmale wie etwa braunes Glas, das k\u00fcnstlerisch gestaltete Etikett oder auch der Hinweis \u201eKleinserie\u201c, um die Exklusivit\u00e4t des Premiumlik\u00f6rs perfekt zu vermitteln.<\/p>\n

Das Design der pr\u00e4mierten Flasche stammt von Aliaksandr Sharavarau der Agentur Cocoon Prague. Die Herausforderung des Designers bestand darin, eine elegante Premium-Flasche zu kreieren, die den Charakter des Lik\u00f6rs perfekt widerspiegelt. Sie sollte sowohl traditionelle Becherovka-Genie\u00dfer als auch die j\u00fcngere Generation ansprechen, die gerne neue Geschmacksrichtungen ausprobiert.<\/p>\n

Die braune 0,5-Liter-Premium-Flasche wurde von Stoelzle Union, dem tschechischen Werk der Stoelzle GLasgruppe, hergestellt. Stoelzle fertigt f\u00fcr die Marke Becherovka au\u00dferdem drei 50-ml-Miniaturen aus braunem, gr\u00fcnem und wei\u00dfem Glas.<\/p>\n

Weitere Informationen finden Sie hier: WBD Awards<\/a><\/p>\n

Source: STO Marketing<\/em>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

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